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Babson Insight - December 2007

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In This Issue

Lead like an Entrepreneur: How an Integrator Created a New Business Line at IBM

By Professor Neal Thornberry and BI Staff. One of the most difficult challenges in business is to innovate from within a large organization, where each department and division competes for resources and attention. These internal forces exert a powerful drag, yet some companies seem able to overcome this and successfully produce and employ new ideas. In this his fourth article in the series, Professor Neal Thornberry shows us how an entrepreneurial manager worked to overcome many obstacles inside giant IBM and successfully built a new business line. Read the article. December 2007

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